Monday, April 26, 2010

WHERE YOU GOING? BARCELONA




Or more appropriately, where'd you go? In February, Anthony Bollotta was brought to Barcelona by Microsoft and its PR Agency, Envy Create, to direct a press conference produced in association with the company's presence at Mobile World Congress.

With compelling news to share… the reveal of Microsoft's Windows Phone 7 Series, and an appearance by the big boss, CEO Steve Ballmer, Bollotta was tapped to help keep the content succinct, assist in the creation of an effective stage set, and most importantly, call the show.

The Barcelona project was Bollotta's second with Microsoft and PR Agency Envy Create. In October, Bollotta will again be on Microsoft's Open House team, currently slated to appear in New York City.